As a graphic designer at AltaML, I played a crucial role in boosting the company's brand and aiding its initiatives.
Brand Enhancement: I created eye-catching visual assets, particularly for social media, to enhance AltaML's online presence and engagement.
Event Materials: I was responsible for designing visually appealing and on-brand materials for events, leaving a lasting impression on attendees.
Content Creation: I developed comprehensive materials, including eBooks, videos, and documents, providing in-depth information about AltaML's services, partners, and products for internal and external stakeholders.
Presentations: I contributed to visually engaging slide deck presentations that effectively communicated AltaML's messages and offerings.
Ventures: I designed various materials, including brand launch items and promotional collateral, to promote AltaML's partnerships and ventures.
Web Design: I collaborated on web page layout prototyping using Figma, ensuring seamless implementation on the company's website.
eBook
I designed this eBook with clarity and usability in mind. The layout is structured to guide readers seamlessly through complex concepts, using visually appealing elements to break down information into digestible sections. Each page combines clean typography, balanced spacing, and intentional design to enhance readability while maintaining a professional and engaging aesthetic.
Print Design
This collection of print materials focuses on clear communication and engaging design. From brochures to one-pagers and print advertisements, each piece is crafted with clean layouts and attention to detail. The goal is to balance aesthetic appeal with functionality, ensuring the message is delivered effectively while maintaining a polished, professional look.
Event Collateral
My AltaML event collateral showcases a range of materials designed to enhance branding and audience engagement at trade shows and events. From lanyards and vendor booth designs to eye-catching posters and signage, each asset was crafted to ensure clarity, cohesion, and visual impact. The vendor booths received compliments for their standout designs, making a strong impression among hundreds of other exhibitors, and contributing to a memorable event presence.
Social Media + Marketing
This collection features graphics designed for LinkedIn, Twitter, online ads, and various social media platforms. Each piece was tailored to specific aspect ratios and layout requirements, ensuring optimal presentation across channels. From eye-catching visuals to professional layouts, the designs balance brand consistency with engagement, effectively capturing attention in digital spaces while meeting platform-specific guidelines.
Applied AI Lab - Email Campaign
For the Applied AI Lab, I designed an email campaign to introduce their talent accelerator program and drive engagement. The design featured visually distinct elements tailored to the lab’s branding, ensuring clarity and professionalism while making key information stand out. Complementing the email campaign, I also created dynamic social media graphics to highlight lab stats, such as employment rates and use cases, optimized for multiple platforms to boost visibility and engagement.
AltaML's Ventures
For AltaML's ventures, BlueMarvel (Industrial Operations AI) and AlphaLayer (Investment Management AI), I created a variety of materials to support their branding and outreach efforts. This included event collateral, such as signage and promotional items, social media posts tailored for each venture’s audience, and polished presentation designs. Each piece was carefully crafted to align with the ventures' unique identities, ensuring a professional and cohesive look across all platforms and touchpoints.
